Stand up pouches have taken the coffee packaging bags. Manufacturers of items which are liquid or granular in nature love them for the many new merchandising opportunities they offer, since they can either get up on a shelf or hold on a peg in a display. Furthermore, because standup pouches are usually made of plastic or plastic/aluminum laminates, they can be printed with numerous colors, designs, or logos. As a result them stand out even more at retail.
Suppliers of fully stand up pouches warn that there are special requirements in order to print on the stand up pouch. With any technological advancement inevitably come additional requirements and steps, especially in the graphics field. Here, following the (sometimes complicated) instructions can result in a final product that looks nothing like what you thought you ordered. Should you be not just a graphics expert then utilize the following checklist when ordering printed standup pouches to make sure that the stand up pouch you ordered is what you want.
1. There are 2 varieties of printing methods employed for standup pouches. The very first is rotogravure printing, which functions like a regular rotary printing press, using the image to be printed first being engraved onto a copper cylinder, then pressed on the object. The press has one printing unit for every color, typically a blend of CMYK colors (cyan, magenta, yellow and key, that is printing terminology for black).
The second printing method is Pouch Packaging, where stand up pouch is fed in to a printing press coming from a roll. Then its pulled through several print units, each printing one particular CMYK color.
Each type of printing method features its own advantages, but rotogravure printing tends to make a better image at a higher resolution (but is additionally more expensive). In recent years, technological advancements have helped flexographic printers produce pieces which can be similar in quality to rotogravure pieces, at cheaper prices. Check along with your supplier to see whatever they recommend for your particular printed operate pouch.
2. Ensure you always submit multiple copies of your own artwork for standup pouches. A general guideline is two hard color copies, one hard monochrome copy, and one digital copy, typically stored over a compact disk. A lot of companies will accept graphics files via e-mail, but simply because they are generally extremely large, a CD is normally recommended. Should your artwork is under 60MB, most e-mail systems must be able to handle it.
3. Along with copies of the artwork, be sure you submit a duplicate of your true color standards (PMS numbers or color samples) so the colors of your own artwork can be matched identically.
4. Your standup pouch artwork should be in Adobe Illustrator or Photoshop file format. Most suppliers will also accept Macromedia Freehand or CorelDraw, although Adobe is the industry standard. Most printers prefer you store three versions of your artwork on the CD you provide them: two EPS copies (one transformed into outline, one unconverted), and one PDF version.
5. Create outlines around each of the text in your printed fully stand up pouch design. Outlines turn text into small graphic designs, which suggests your fonts will not be distorted within the translation process. As being a safety precaution, make sure you supply your printer with all the fonts you utilized in your artwork. If they need to make changes, you’ll want the fonts to match your design.
6. The resolution for any photographic images you make use of should not be lower than 350 dpi. Lower resolution may bring about your image looking pixilated and distorted, which can compromise your professional image.
7. Your printer must also have copies from the individual images you used in your design. Make sure you include these on the CD you submit.
8. Never flatten stand up pouch image layers. All layers of your image or design should remain separate, in case the printer needs to access one for revision or adjustment. Again, you should provide your printer with the images you used, in their original layered form.
9. Don’t forget to offer the UPC number for your supplier. Most suppliers can convert these numbers for an actual bar code and set them on to your artwork.
10. Ask for a “print proof” of your fully stand up pouch artwork to xwquga off on from your supplier that includes each of the PMS colors and data you’ve provided for your printed operate pouches.
In closing, Kraft Zipper Pouch Bags can contend with printed operate pouches once the artwork as well as the film structure get together perfectly. Consumers will remember your product or service and retailers will gladly showcase them. This checklist will allow you to talk with your supplier and consistently help make your operate pouch packaging pop on the store shelves.